Research
Pro
Social Media
Consumer

SocialFi: Exploring Social Business Model Innovation

May 9, 2024 ⋅  14 min read

SocialFi has sparked a new trend in creator monetization by integrating financial elements into social platforms. Fueled by innovations like Open Social Graphs and Financialization, platforms like Farcaster, Friend.Tech, and FantasyTop are reshaping how creators earn through speculative value attached to their online presence. This shift not only benefits creators of all sizes but also presents a disruptive force in the traditional social and creator monetization landscape. Explore how these advancements are redefining the future of social business models and shaping the trajectory of the SocialFi sector.

Upgrade to Messari Pro to read this report

Pro Subscription

Professional-grade Research Reports covering the latest trends and assets in the crypto space

Fundraising Screener to track trends across 14,000+ crypto funding rounds, 500+ M&A Deals, and 10,000+ investors

Unlocked Enterprise Research Reports 90 days after they are published

Full access to advanced asset screening with custom filters, queries, and metrics

Real-time Governance Tracker covering proposals from their initial stages through votes and implementation

Advanced AI Digests with all of the features in Lite plus Key Developments for major protocol changes

Upgrade to Pro

Already a member? Sign In

Dustin was previously the Enterprise research director at Messari. He has a broad focus across crypto with a particular interest in AI x Crypto, Consumer financialization, DeFi, and general infrastructure.

Mentioned in this report

About the author

Dustin was previously the Enterprise research director at Messari. He has a broad focus across crypto with a particular interest in AI x Crypto, Consumer financialization, DeFi, and general infrastructure.

Mentioned in this report