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SuperRare: Investing In The Digital Renaissance

Sep 14, 2021 ⋅  20 min read

Art is an underrated asset class. The outstanding value of artwork is estimated to be in excess of $1.7 trillion. As NFT art grows in popularity, how should investors view NFT art exposure? Obtaining broad exposure to digital (crypto) art has similarly been challenging since most platforms don’t have publicly traded equity or tokens. Purchasing art (NFTs) from these platforms is the predominant form of exposure to this emerging asset class of art. That is, until now. The recent launch of SuperRare’s RARE token provides a new, fungible opportunity for investors to gain broad exposure to the NFT art movement.

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Mason was a Senior Research Analyst at Messari focused on Web3 protocols and cryptoassets. Before Messari, Mason worked at ConsenSys as a Content Marketer focused on marketing strategy. Mason obtained his Master’s in Business Management at Hong Kong Baptist University.

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About the author

Mason was a Senior Research Analyst at Messari focused on Web3 protocols and cryptoassets. Before Messari, Mason worked at ConsenSys as a Content Marketer focused on marketing strategy. Mason obtained his Master’s in Business Management at Hong Kong Baptist University.

Mentioned in this report